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Promotional Products + Print = Profit: Adding Value Through the Use of Print
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1/4/2012
When: 1/4/2012
3:30 PM
Where: Breaker EF, Mandalay Bay Convention Center
Las Vegas, Nevada 
United States

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Join PSDA at the upcoming PPAI Expo for a session titled: "Promotional Products + Print = Profit: Adding Value Through the Use of Print." This session, moderated by Executive Vice President Matt Sanderson will feature a panel of PSDA members who have effectively "crossed over" into promotional products discussing lessons learned for promotional products distributors who are interested in growing their business.

Complete session abstract: Our customers are struggling to balance their diminishing budget dollars through media advertising, social media, branded merchandise...And yes, print. In this interactive panel discussion, moderated by Matt Sanderson, Executive Vice President of the Print Services & Distribution Association (PSDA), distributors and providers of print who have effectively "crossed over" into promotional products will discuss lessons learned for promotional products distributors who are interested in growing their business. The panelists will provide insight into today’s print buyer, highlight strategies for using print to grow existing promotional products accounts, and provide 5 simple steps that any promotional products distributor can take to identify print opportunities within your current base of customers and prospects. All panelists will draw on recent examples from within today’s marketplace. 

How to register:
Click here to register for the PPAI Expo. Please make sure to enter promo code PSDA on the bottom of the "Contact Information" page when asked if you have a registration promo code.

Please note: All distributors registering to attend Expo must have a UPIC. If you do not remember your UPIC, click here to look it up. If you need to register for a UPIC, visit this website. Once you have completed the online process they will be asked to submit some information to via fax verifying that you are a promotional products distributor.  Within 24-48 hours of receiving that information, you will get an email from PPAI letting you know that your UPIC has been activated. Once you have your active UPIC (which is a company, not an individual identifier) you may register for badges, education and networking events online by clicking on the above link.

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