PSDA Summer Webinar Series: 5 Dates in June, Great Tactics to Grow Sales!
Why This Matters
Marketing teams have never been more valuable, or more stressed out. They're under the gun and under the microscope, responsible for solving major business challenges — acquiring leads, retaining members, engaging clients, winning back customers and more.
But their marketing world is spinning, and it's picking up speed. They need your company to help them.
That's why opportunity abounds for growing distributors. You can help them find, win and keep business in new ways, including web-to-print programs, workflow management solutions and cross-media campaigns.
Think of it this way: Marketers are armed with a box full of pins. What’s missing is the pincushion — a partner that can tie together technology and strategy, and deliver results.
That partner is you. This PSDA Summer Webinar Series is your guide.
What You'll Take Away
Selling marketing services takes a different conversation — and different strategies — than selling ink on paper.
But here’s the thing: The "right" strategy doesn't start with slick technology or a slick agency. It begins with your client's goals, and whatever challenges keep them up at night. Offering solutions means wearing the same color jersey as your clients, and collaborating with them on effective ways to marry data, technology and print.
In "How to Increase Your Profits with Solution Selling," long-time print industry specialist Matthew Parker will empower you to:
- Get in front of new marketing prospects
- Create effective proposals that impress them
- Charge more for your marketing services and print programs
- Solidify long-lasting relationships
Click here to register! You'll gain access to all 5 hour-long webinar sessions.
When the Sessions Take Place
- Tuesday, June 2
- Wednesday, June 10
- Thursday, June 18
- Wednesday, June 24
- Tuesday, June 30
All webinars begin at 11:00 am and end at 12:00 pm (CST).
About Matthew Parker
Matthew has over twenty years’ experience in the print sector. Among his many roles in the industry, he managed print purchasing at Future Publishing, one of the UK’s leading consumer magazine publishers. At Future, he achieved significant reductions on a multi-million pound spend every year. Additionally, Matthew has worked as a print specialist at many different companies of all sizes and from many market sectors, and has worked in agency and marketing environments.
In his current role as the founder of Print & Procurement, Matthew helps printers engage better with buyers and increase print profits and turnover through sales training, negotiation training, and customer service staff training.