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Dec. 1, 2010
INSIDE THIS ISSUE
PSDA NEWS
Reach New Heights at PSDA's CEO Summit
 The 15th Annual CEO Summit, designed for principals of member companies with annual sales in excess of $2.5 million, will be held Feb. 9-11, 2011, at The Ritz-Carlton in New Orleans. This exclusive event will focus on networking and interactive smaller-group discussions and feature sessions that are highly relevant and have been recommended by past attendees and PSDA's Education Committee. This event is an opportunity to learn, network and share ideas with like-minded principals and to develop and strengthen your relationships within the Association. In addition, as part of the CEO Summit, PSDA has partnered with the St. Bernard Project to take on a volunteer project for a New Orleans family impacted by Hurricane Katrina. Please view the following video for a sense of this program and the impact a few PSDA volunteers can have on the lives of a New Orleans family. CNN video. You will be hearing much more from PSDA in the coming weeks about the 15th Annual CEO Summit. To register for the event click here.
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PSDA Welcomes New Members
PSDA recently welcomed three new members to the Association. They are:
- Miami Paper Exporters Inc. – Miami, FL
- Roeda Signs Inc. – South Holland, IL
- Markey Group – Westlake, OH
Learn more about these companies and other new PSDA members on the Association's website.
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Meet PSDA's Executive Vice President in Minneapolis
 PSDA Executive Vice President Matt Sanderson will be traveling to Minneapolis early next week to visit with members from the Twin Cities at informal get-togethers on Monday, Dec. 6 and Tuesday Dec. 7. If you are in the Minneapolis area and are interested in meeting with Matt and other PSDA members, please contact PSDA headquarters or Matt directly.
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INDUSTRY NEWS
The Flesh Company Expands Digital Capabilities
PSDA member The Flesh Company recently announced the addition of a new Xerox Color 1000 press to its digital division. With the addition, The Flesh Company expects to generate new market opportunities by offering promotional marketing materials, postcards, sell sheets and other applications. It will also enhance the company's personalized and variable data print capabilities. "The investment in the Xerox 1000 reaffirms our commitment to continually expand our product offering to meet our clients' changing needs," said Bob Berardino, the company's president. To further enhance its operations, The Flesh Company also added two Xerox Nuvera 144 production systems. The Xerox Nuvera 144 EA with inline booklet makers will expand the types of applications the company offers, which range from training materials, book jobs and high volume transactional business to direct mail applications.
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Wright Business Graphics Shows Environmental Leadership
As part of its commitment to corporate social responsibility, PSDA member Wright Business Graphics, a trade-only printed products manufacturer, recently announced that it had achieved certification to the Sustainable Forestry Initiative (SFI) chain-of-custody standard across its Oregon and Washington locations. Non-profit SFI is a comprehensive, independent certification program that works with environmental, social and industry partners to promote responsible forest management in North America and responsible fiber sourcing worldwide. Through SFI chain-of-custody certification, companies must have tracking systems in place so they can tell customers how much certified, responsible sourcing and/or recycled content is in a product. "At Wright Business Graphics we have a strong commitment to the environment, and so do our customers," said Gordon Klepec, the company's vice president of sales and marketing. "SFI chain-of-custody certification plays a critical role in our environmental policy and empowers our customers to make an educated choice about the printed products they buy."
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Appleton Announces Online Awards Program
PSDA member Appleton recently announced the "Team Appleton" Appy Awards, an exclusive online contest to honor the uniqueness and culture of the printing industry. Hosted on the Team Appleton forum, the contest will run through Jan. 15, and the winners will be announced Jan. 28. The contest encourages carbonless sheet printers to submit digital photos that fit one of four award categories:
- Distinctive Print Shop Pets – any type of pet that hangs out in a print shop and has some unique characteristic that can be captured in a photo.
- Clever Print Shop Jury-Rigs – the best and brightest shop fixes that required ingenuity, but not necessarily tools.
- Crustiest Printing Aprons – well-loved aprons that have collected an incredible amount of gunk in the line of duty.
- Interesting Print Shop Conversation Pieces – the unconventional artwork, collections and desktop treasures found in a print shop.
"Every print shop has its own personality," said Jenny Boone, marketing director for carbonless and security papers. "We wanted to host a fun contest that would capture the individuality and creativity of print shops across the country and leverage that individuality into bragging rights." For contest rules, visit the Team Appleton website.
back to top U.S. Postal Service Reports $8.5 Billion Loss
The U.S. Postal Service recently reported its 2010 financial results, showing a net loss of $8.5 billion for the fiscal year ended Sept. 30. The recent recession, continuing economic pressures and migration of mail to electronic media had a significant adverse impact on mail volumes and operating revenues. Operating revenue totaled $67.1 billion in 2010, down $1 billion from 2009, and total mail volume was 170.6 billion pieces, compared to 176.7 billion pieces in 2009, a decline of 3.5 percent. First-class mail volume continues to decline, with year-over-year drops of 6.6 percent in 2010, 8.6 percent in 2009 and 4.8 percent in 2008.
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