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CEO Summit: Where the Industry’s Top Influencers Gather


CEO Summit Sessions and Speakers


Session Descriptions



Opening Keynote: Laughing Your Way to Better Business Collaboration


Adal Rifai, Erin Keif, Rob White, Nnamdi Ngwe, Gretchen Eng of The iO Theater


Do you often find yourself thinking on your feet to swiftly address a client challenge or opportunity? Join facilitators from iO Chicago (Chicago’s home for long form improvisation, est. 1981) as they oscillate between presenting improv games and exercises. Whether you volunteer to participate or just observe, you will walk away with tangible actions items and an understanding of how each game can be applied to the workplace and work culture. Some of the ideas and skills sets that will be explored are: Yes, And. Being Authentically Present. We Over Me Mentality. Trusting In Collaboration. Effective Communication. Being Adaptable. Do not miss your opportunity to hone your leadership skills during this engaging yet informative program.


Get a Grip on Your Business


Todd Weeks, Certified EOS Implementer


Are you running your business or is it running you? Even the most successful entrepreneurs and business leaders occasionally find running a business more challenging than they expected. Many work longer hours and get less return on their investment of time and money than they would like. Most entrepreneurs regularly grapple with one or more of the following challenges: lack of control, slow or no-growth, people issues and not enough profit. In this powerful presentation, you will walk away with a set of simple, practical tools you and your leadership team can begin using tomorrow to get the results you want in your business.


The Impact of Technology on PSDA Members


Join distributors, suppliers, and manufacturers to discuss the changing dynamics of technology and determine the most pressing challenges facing each side of the industry.


Hackathon: A Conversation About Tech Solutions & Strategic Partnerships


Join your peers in this engaging problem-solving session as you work collectively to design a solution to a problem facing the print industry today. The session kicks off with a brief introduction to this exciting format and a review of the problem you will be solving. You will then break out into designated groups where you will have the opportunity to analyze the problem before launching into solution-oriented discussions. In the end, you will share your findings and present your solutions to the larger group. All experience levels and backgrounds are invited to join the conversation. 


Breakout Sessions 1 & 2


1. Moneyball for Direct Mail: How to Leverage Data & Digital Strategies for Profitable Success


Cyndi W. Greenglass, Senior Vice President Strategic Solutions, Diamond Communication Solutions, An OSG Company


We have heard about the convergence of digital and direct response channels, but how can you really make it work? Cyndi will share the inside scoop on campaign strategies for programmatic, trigger and performance marketing success.  She will also share current research and trends on what is happening in the industry, and back it up with sharing some of the building blocks that successful agencies and brands are using today to break through the clutter and deliver maximum return on marketing investment using today’s multi-channel tools and media.


2. How Much is Your "Print-Related" Company Really Worth and to Whom Might You Sell It Someday?


Jim Anderson, President; Stuart Boyer, Principal; Roger Buck, Principal; Corporate Development Associates


Your company is perhaps the most valuable asset you own so it is important to know how much it is worth and how you might turn it into cash someday. Since 1987, Corporate Development Associates has assisted in closing over 200 transactions exclusively for “print-related” business owners such as you. Whether you are simply curious how much your company might be worth or are thinking of selling it in the foreseeable future, this will be a not-to-miss session. Even if you are not interested in selling (but instead are a Buyer), this session will provide useful information regarding “print-related” business valuations and what is important to Sellers in addition to receiving cash.


Members Best Practice Presentation


Darin Painter, Editor-in-Chief, PS Magazine, PSDA; Dennis Pottebaum, Chief Executive Officer, QRG; Annie Warnez, Chief Team Builder, Metcom, Inc.; Tom Warnez, President, Metcom, Inc.


The CEO Summit is known for peer dialogue and the power that comes from attendees voicing out strategies others can learn from. Join this member panel, as they discuss a handful of best practices including how to identify, and successfully, integrate new acquisitions into your business.


Closing Keynote: The Future of Leadership: How Workplaces Use EQ to Thrive in a Pressure Economy


Sara Ross, Chief Vitality Officer, BrainAMPED


In a world defined by unrelenting pressure, it’s not surprising that a 2018 StressPulse survey found almost 60% of people reported being “highly stressed.” In response to the increasing intensity, the World Economic Forum ranked emotional intelligence as one of the top five business priorities people need to invest in to succeed in the future. And yet, as certain as the research is in demonstrating that it is a powerful predictor of performance and organizational success, studies and stories from across the globe indicate that it is harder than ever to build.


This gap inspired Sara Ross to conduct a global survey, across dozens of industries, and throughout all levels of business to focus on answering one critical question: What do you need in a leader?


Whether a seasoned executive, middle manager or a driven individual performer, in this keynote you will learn that the answers to this question are grounded in the practices of emotional intelligence. Building on cutting-edge insights from the fields of business, mindfulness, positive psychology and neuroscience, as well as her latest research, Sara will share:


1.   The top three drivers of leadership excellence and the mindsets that separate the best from the rest

2.   How the brain influences performance, relationships and emotional energy in today’s pressure-filled workplaces

3.   An in-the-moment strategy to respond more skillfully in difficult situations to increase perspective, focus and calm

4.   A practical, yet counterintuitive approach to strengthening the skill of empathy and influence without exhausting yourself




Speaker Biographies



Adal Rifai, iO Theater

Adal Rifai is the Director of Corporate Training for iO Chicago as well as an instructor and performer in the weekly show Whirled News Tonight at iO. Having studied and performed improv for almost two decades he has created and lead improv workshops through iO and with his internationally acclaimed improvised podcasts on three continents for hundreds of clients including Apple, Google, Mercedes-Benz, Steppenwolf, Kraft-Heinz, BMO Harris, YMCA, Facebook and Boeing. Adal also created the improv curriculum for the University of Illinois at Chicago where he now teaches.



Erin Keif, iO Theater

Erin Keif is a Chicago based performer from Boston Massachusetts. She’s been doing improv and sketch comedy all over Chicago and can be seen as a full time cast member on Whirled News Tonight at the iO Theater. Some of her other shows include Wet Bus, Comet and Brady. Erin also was a writer/performer in the sketch show ‘HER’ which featured a lot of her solo characters. Erin has directed 8 sketch shows and can be heard on her comedy podcast, Hey Riddle Riddle on the HeadGum network.






Rob White, iO Theater

Rob White has been performing at iO since 2005 and has been the Training Center Director since 2013. He’s been lucky to perform in several great shows including: “Close Quarters”, “Our Feature Presentation Presents the Improvised Movie” , and “Dinner for Six”. In addition to performing, Rob is an iO instructor and facilitates workshops for corporate clients and universities.Rob can currently be seen performing at iO the iO house team “Revolver” and with “Whirled News Tonight”.


Nnamdi Ngwe, iO Theater

A recipient of iO Theater's Best Teacher award, Nnamdi Ngwe has had great success teaching and performing globally with iO Theater and his independent group 3Peat. He studied and performed with iO Theater and Second City and has taught at multiple theaters and corporations around the world. Nnamdi teaches all types of people and continues to add new techniques and ideas with each experience. In addition to teaching and performing, Nnamdi has also won acclaim for his writing and can be seen in a number of film and television projects.






Gretchen Eng, iO Theater 

Gretchen Eng teaches in the training center at iO Chicago, where she also produces and performs in The Armando Diaz Experience and the noted Harold Team, Devil’s Daughter. She has improvised and taught all over the world for the last twelve years and worked with a wide array of groups, including Cambridge Footlights International Touring Company in the U.K., the 16th Annual Würzburger Improtheaterfestival, Barcelona Improv Group's BIG IF 5, and the Improvember Festival in Munich. She is currently an adjunct professor in Roosevelt University's Chicago College of Performing Arts.



Todd Weeks, Certified EOS Implementer

Todd Weeks is passionate about helping business owners and leadership teams experience the transformative power of EOS that he personally experienced. Todd started his career as a CPA first working at the Big 4 accounting firm Deloitte in their Atlanta office and then as CFO of a large, family owned food service distributor in North Carolina. After many years advancing in the Corporate Finance and Accounting functions, Todd’s entrepreneurial spirit and desire to go beyond the numbers drove him to seek out a new and different opportunity. That drive led him to become the leader of a thirty-year-old entrepreneurial print and promotional company based in Atlanta.


Shortly after Todd took over leading the business, he and his leadership team were introduced to the Entrepreneurial Operating System® and immediately began implementing it. The results were unparalleled.


Over a four-year period of using EOS, the company grew its Net Profit six times, got everyone in the organization moving in the same direction toward its long-term vision and put into practice a holistic and proven system of tools that allowed Todd to transition out of the business to pursue his EOS passion full-time. When Todd is not helping leaders learn and implement EOS, he enjoys spending time with his wife and daughter.



Cyndi W. Greenglass, Senior Vice President Strategic Solutions, Diamond Communication Solutions, An OSG Company

With a strong track record in data driven communications, strategic planning, and database development, Cyndi helps clients develop, execute, and measure their customer communications with a close focus on user acceptance strategies. Cyndi has razor-sharp strategic skills matched by impeccable on-the-ground savvy and tactical abilities. These qualities have enabled her to build a successful company and reputation in performance based marketing across a broad range of industries including B2B and consumer facing organizations, as well as in critical compliance and regulated communications.


Cyndi is frequently quoted in publications and is a consistent contributor to books, white papers and articles by leading thought leaders in B2B lead generation and marketing. Over the past ten years, Cyndi has taught, trained and presented at over 50 conferences throughout the world. She has presented to every regional and National marketing group in the US, as well as running private label training for the MetLife, Stanford University, the European DMA, and China Post. She's a frequent lecturer at the university level, including DePaul University, Northern Illinois University, and University of Chicago. As well as:


- Adjunct Professor at WVU Reed School of Media in Data Driven Communications

- Recognized as one of the 2018 Women to Watch in B2B Lead Generation

- Recognized as one of the 2017 Most Fascinating Women in B2B Marketing

- 2018 Teacher of the Year, WVU Reed College of Media DMC Master of Science program



Jim Anderson, President, Corporate Development Solutions

Jim has been involved in the printed office products supply industry during his entire career, starting in June 1969. His formative years (1969-1982) were spent as an owner of a paper and print distributorship based in Northern New Jersey. In 1982, Jim merged his distributorship with their principal manufacturer of product and relocated to Indianapolis to assume the role of president of the combined operations. In July 1986, Jim negotiated the sale of that company to an international Canadian firm. Jim has been an intermediary since June 1987, specializing in negotiated transactions within the business forms, labels, envelopes and commercial printing industries. Prior to relocation to Hilton Head, SC and founding CDA in 1994, Jim was a Member of the largest intermediary firm in the United States where he won numerous awards for his deal-making efforts. Jim and his family moved to the Phoenix/Scottsdale in August 2000. Since June 1987, Jim has completed more than 200 deals with an aggregate value in excess of $3 billion.




Stuart Boyer, Principal, Corporate Development Solutions 

Stuart has been involved in the business forms/documents segment of the printing industry since his career started in 1977. His formative years in the business (1977-1982) were with the Systemedia Division of NCR Corporation. In August 1982, Stuart joined Rochester, NY-based Cooley Group as a Sales Rep and remained in "sales" for 15+ years. In May 1998, Stuart was named President/CEO of Cooley Group and served in that position for 20+ years until "retiring" in December 2018. Cooley Group is an employee-owned company and was one of the seven founding distributors that formed the National Business Forms Association in 1946. NBFA changed its name to DMIA in the 1990s and since 2007 has been known as Print Services & Distribution Association (PSDA). Stuart served as President of the PSDA for the 2017-18 term and prior to that (beginning April 2013) served on the Board of Directors with roles that included Vice President and Treasurer. In September 2019, Stuart joined Corporate Development Associates as an Associate.



Roger Buck, Principal, Corporate Development Solutions

Roger has been involved in the business forms/documents segment of the printing industry during his entire business career, beginning in 1971. His formative years in the business (1971-1985) were with Pittsburg, KS-based Ace Forms. In 1987, Roger joined Girard, KS-based Perfection Forms as Marketing Manager. Perfection experienced a series of acquisitions including Continuous Forms & Checks where he was National Account Manager. CFC and Perfection were eventually acquired by what is now known as Cenveo (NYSE: CVO). In 1999, Roger left Cenveo to join Ft. Scott, KS-based Ward/Kraft as National Sales Manager. Roger left Ward/Kraft in early 2007 to take a Business Development Manager position with Appleton Papers specializing in Security and Technical Papers. In December 2008, Roger left Appleton to form his own consulting firm: Emerging Solutions Now. In December 2010, Roger joined St. Louis-based The Flesh Company as Marketing Director for New Products. In June 2017, Roger joined Corporate Development Associates as an Associate.



Sara Ross, Chief Vitality Officer, BrainAMPED 

Sara Ross is a Speaker and the Chief Vitality Officer at BrainAMPED, a research and strategy firm dedicated to redefining how we succeed at work and thrive in life by sharing brain-based, vitality-enhancing strategies to create healthier, happier, high performing leaders and workplaces. Sara is a contributor at Thrive Global and her work is earning her a reputation as a fresh and thought-provoking voice in the discussions of leadership, work-life balance, emotional intelligence and organizational health.

Before founding her company, Sara spent a decade with the Institute for Health and Human Potential, formerly serving as their Vice President and Global Head of Leadership Innovation. As head of faculty, Sara led the delivery of leadership programs, assessments and award-winning coaching and accreditation programs aimed at helping leaders grow their emotional intelligence and be their best, even in the most complex and pressure-filled moments.

Sara has worked with Fortune 500 companies such as: UnitedHealth Group, Verizon, Rogers and Allstate; tech companies such as Adobe, WAVE and ATS; financial firms such as Scotiabank, Fidelity, BMO and PwC; pharmaceutical companies such as Sunovion; educational institutes such as Smith College and the University of Toronto; and the leadership team of the NBA’s Orlando Magic. Her clients have ranged from surgeons, bankers, lawyers, air traffic controllers and engineers to government agencies, nurses, nonprofits, start-ups and entrepreneurs.



* Schedule subject to change



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